Guide to Taking a Great Packaging Photo
Posted by Julie Rotuno on 14th Jul 2022
If you are an entrepreneur with a new brand that you're trying to get off the ground, then you're probably busy on a 24/7 basis. With so much to do, it can seem counterintuitive to slow down for an afternoon to capture some great photographs of your products and their packaging.You might be wondering why in the world these photographs might be critical to your success. That is probably particularl
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How Illustrations Can Help Your Packaging Design
Posted by Julie Rotuno on 14th Jul 2022
As a consumer, what do you think it is that most attracts your attention to products on the shelf?Chances are good that "packaging design" instantly popped into your mind. Although some entrepreneurs find it surprising, well-designed packaging actually can tip the scales in their favor. Those who treat packaging as an afterthought or as merely a utilitarian matter definitely are missing out on val
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Candle Box Packaging Designing Tips
Posted by Julie Rotuno on 14th Jul 2022
Most households in the U.S. have at least a few candles. They make great gifts, and there's no better light source for creating an intimate atmosphere and adding ambiance to any space.
Because candles are so popular, there is an abundance of candle companies out there. How can you compete with all of those manufacturers?
There are several things you can do to make your products dist
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Importance of Customized Soap Packaging
Posted by Julie Rotuno on 3rd Jul 2022
Everyone needs and uses soap in one form or another. That's good news if you're in the soap business: Everyone wants your product.However, in a market with so many options, it can be challenging to make your soap more appealing than the wares of your competitors.You can differentiate your products by using all-natural ingredients, formulating unique scents, choosing beautiful colors, and otherwise
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