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How To Choose the Right Packaging for an E-Commerce Business

Posted by Julie Rotuno on 20th Aug 2024

How To Choose the Right Packaging for an E-Commerce Business
Does your product packaging benefit your customers and your e-commerce company? Here are tips on choosing the right packaging for an e-commerce business. The Importance of Product Packaging So why does packaging matter for e-commerce businesses? Product packaging protects your products before, during, and after transit, providing additional marketing and advertisement to your business. This can he …
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The Impact of Packaging on Consumer Decision-Making

Posted by Julie Rotuno on 20th May 2024

The Impact of Packaging on Consumer Decision-Making
Packaging is an integral part of the manufacturing and retail industry, designed to protect and contain products and provide essential information to consumers. However, packaging has a far greater impact on consumer decision-making than just acting as a container. It’s often the first point of contact a consumer has with a product, playing a vital role in capturing their attention and influencing …
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5 Memorable Packaging Ideas for Your Apparel Brand

Posted by Julie Rotuno on 19th May 2024

5 Memorable Packaging Ideas for Your Apparel Brand
When it comes to building a successful apparel brand, presentation is key. One way to make a lasting impression on customers is through unique and eye-catching packaging. This article will explore five memorable packaging ideas for your apparel brand. Let’s dive in!1. Minimalist Designs Less is more! A minimalist design on custom shopping bags looks sleek and allows your brand logo to take center …
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How Personalized Packaging Can Impact Customer Loyalty

Posted by Julie Rotuno on 29th Mar 2024

How Personalized Packaging Can Impact Customer Loyalty
Packaging can have a lasting impact on customers, especially if it helps keep their products organized and secure. Here’s how personalized packaging can impact customer loyalty.Ensures Proper Product ProtectionThe purpose of packaging is not only to keep your belongings in one designated space during transport. It also provides a protective layer, especially for fragile or delicate items. The last …
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