Blog

When Less is More: Minimalistic Packaging

Posted by Julie Rotuno on 14th Jun 2022

When Less is More: Minimalistic Packaging
Maybe you’ve already heard something about the latest trend toward minimalism. You see it everywhere, including interior design blogs and articles about living a simpler, more fulfilling life.What is minimalism? Most people who follow this philosophy believe that it’s all about stripping away the extraneous so that you are left with the genuinely important essentials. Actually, that is a pretty go …
Read more

Why Branded Packaging Matters More Than You Think

Posted by Julie Rotuno on 14th Jun 2022

Why Branded Packaging Matters More Than You Think
Starting a business is overwhelming. So many details need to be addressed, and from your supply chain to your website, it all seems critically important.It is absolutely true that your marketing strategy and the functionality of your products are paramount to the success of your new venture. However, it’s vital that the packaging for your products does not get lost in the shuffle.Too many entrepre …
Read more

The Different Printing Methods For Custom Paper Bags

Posted by Julie Rotuno on 14th Jun 2022

The Different Printing Methods For Custom Paper Bags
The humble but fashionable paper bag is the bag of choice for many retailers. They like the way the bags look, customers like how they feel and everyone appreciates that the bag can be reused and then recycled.Paper bags may be a popular and sensible packaging option, but they are more than that. Each one of those bags is an opportunity for you to get the word out about your brand and its products …
Read more

Flexible Packaging VS Rigid Packaging: Pros and Cons

Posted by Julie Rotuno on 14th Jun 2022

Flexible Packaging VS Rigid Packaging: Pros and Cons
When you are bringing a new product to the market, you have a lot of balls to juggle. Choosing the packaging for your new product is just one of these balls, but it may be among the more critical of the choices you have to make.Why is choosing the right packaging for your products such a crucial decision? The reality is that packaging is an indispensable part of your product. The packaging protect …
Read more