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Look again. From your television to your car or from your new kicks to the soda you’re drinking, there’s a hidden message in so many popular company logos that you may have never even known about. Sometimes it takes a twist of your head, looking at something upside down, or just taking a step back. But once you see it, you’ll say, “Ahh, I see what they did there!” and you’ll never be able to look …

Getting your brand and all its glory in front of hundreds of people is daunting. How is your target audience ever going to know that you even exist on social media? And when they do know, how are you going to get them engaged and keep them interested on everything you have to offer? How do you get your fans to stick with you and avoid the follow-dump breakup? You did nothing wrong! Or did you? Mar …

How well do you know your target audience? Do you know how to discover who your main groupies are made up of? What makes up a target audience and why should you care anyways? Knowing who your target audience is can be crucial to becoming a social media junkie for your business.Target Audience PredictionsChances are you probably have a small idea of who is following you on social and who’s buying y …

As a manager of Customer Service, one of the most important questions I ask when interviewing a potential employee is, “How do you handle an irate customer?” I hopefully will get an answer that is truthful and consistent with a good customer service person.There are a few tips that we can use to help in dealing with an unsatisfied customer. I’m sure we have all been in some way, an irate customer! …