Millions of shoppers and their families embrace the idea of Staycations over the summer. They make their own fun close to home—and smart retailers ought to join in. This infographic created by Medallion Retail introduces you to the average Staycationer and provides some unique ideas for retail displays that are sure to grab any shopper’s attention. There are many ways retailers can eng …

eBay is easily one of the most popular online commerce sites in the world. For a long time, it was the world’s most popular e-commerce site. To this day, it remains one of the biggest names in this market. As such, there is more reason than ever to get in on this growing segment of the economy. For those who may not be familiar with packing and shipping on eBay, we present this handy guide t …

Brands are inserting brand flair using custom packaging inserts. Think this little touch isn’t worth the investment? Consider customer expectations. Big gestures from big-box e-commerce stores, niche subscription boxes, and bespoke shipping from online retailers have left customers with some sky-high expectations regarding what should be arriving at their doors. When ordering from a new bran …

Updated packaging is the tent pole of a brand makeover. New packaging creates an opportunity to fix all of the things that didn’t work. It can also reintroduce customers to a brand using a new value angle. Of course, brand managers face lots of pressure to make the most of an update. Take a look at what to avoid, what to embrace, and what definitely needs to be on your “must-have&rdquo …