Reusable Plastic Bags vs Reusable Fabric Bags
Posted by Julie Rotuno on 14th Jun 2022
Customers care about environmental packaging. Researchers and marketers are revealing polls that prove sustainable products and packaging are priorities for today’s consumers. Brands are often happy to accommodate this desire because eco-friendly packaging aligns with their own goals. However, knowing how to pivot to sustainable packaging choices isn’t always obvious for brands. Concerns about cos
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What Is the Difference Between Packaging and Packing?
Posted by Julie Rotuno on 14th Jun 2022
The first rule of product packaging 101 is learning the difference between packaging and packing. No, they aren’t interchangeable. However, these two “cousins” of the commerce world are linked in important ways. It’s understandable that brand managers often get these two important components of product presentation confused. However, knowing the key differences can actually help brand managers to
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Advantages of Using Magnetic Boxes
Posted by Julie Rotuno on 14th Jun 2022
Magnetic boxes make product packaging better in a snap. Brands are increasingly turning to self-closing magnetic boxes due to their visual allure, reliable closure, and durability. Magnetic closure is commonly used on boxes housing:Food and refreshmentsHigh-end chocolatesMedicineToysBeauty productsWatches and fine jewelryKeepsakes and collectiblesWhat do brands need to know about adding magnetic c
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What Is UV Coating?
Posted by Julie Rotuno on 14th Jun 2022
Packaging isn’t finished until it has an ultraviolet (UV) coating. While it’s easy to think of UV coating as a finishing touch, the truth is that this design element should be a part of the conversation from the start. Is your brand embarking on a packaging design project? These are the fast facts on UV coating.What Is UV Coating for Packaging?UV coating is a popular finish for packaging that offe
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