Six Types of Kraft Paper Your Brand Needs to Discover
Posted by Julie Rotuno on 14th Jun 2022
Sustainable and beautiful, kraft paper is making converts out of countless businesses looking for better packaging options. Deciding that kraft paper is the future of your packaging plan is only the first step. There are endless reasons why making the jump to kraft paper can benefit your business that range from cutting costs to linking your brand identity with sustainability. What you’ll soon dis
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4 Things You Should Consider When Making Your Next Packaging Purchase
Posted by Julie Rotuno on 14th Jun 2022
Packaging should tell a story. However, far too many brands leave the pages unwritten because they are only looking at packaging from one angle. For some, the priority is reducing packaging costs. Others only focus on creating the boldest style possible. Others simply don’t put any thought into packaging beyond selecting appropriate dimensions. There’s a big opportunity that’s being missed with th
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Why Crinkle Cut Shred Makes Boxes Better
Posted by Julie Rotuno on 14th Jun 2022
Shredded paper is shredding the competition when it comes to providing an affordable, sustainable packing material. Jubilant and whimsical, crinkle cut shred paper is designed to make recipients smile. However, this packaging filler is no joke when it comes to creating a very dependable, cost-effective way to protect items during transport. Take a look at what there is to know about the benefits o
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Color Psychology: What Do Packaging Colors Say About Your Brand?
Posted by Julie Rotuno on 14th Jun 2022
Is your business packaging showing the world that you are youthful and vibrant? Or invoking a sense of peaceful calmness? Most importantly: Do the colors of your retail packaging accurately depict the messages and branding of your business to attract your target customers?Browse the Color Psychology chart to learn descriptive meanings and emotions associated with common packaging colors.Which mean
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