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Why Labels Are Perfect for Brand Messaging and Awareness

Posted by Julie Rotuno on 14th Jun 2022

Why Labels Are Perfect for Brand Messaging and Awareness
If you look at the work that technology giant Google has applied to its various operating systems, you will notice that a certain design sensibility is shared across Android, Chrome OS, and the next-generation Fuchsia, which is still under development. This style, which is formally known as Google Material Design, has been around since 2014, and it aims to translate the visual appeal of real pa …
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Reasons to Update Your Packaging Labels

Posted by Julie Rotuno on 14th Jun 2022

Reasons to Update Your Packaging Labels
If you are part of a mature brand, especially one that is well-known and loved by customers, then you know how critical it is to have an appealing and distinctive label on every product.In fact, you know that your loyal customers have a strong appreciation for your labels. Its originality makes it easy to see on store shelves, but lately, you’ve been wondering if it’s time for an upgrade.Make no m …
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The New FDA Food Labeling Guidelines: Here’s What You Need To Know

Posted by Julie Rotuno on 14th Jun 2022

The New FDA Food Labeling Guidelines: Here’s What You Need To Know
In 2016, the Food and Drug Administration (FDA) decided on a brand new list of requirements for nutritional and ingredient labeling for food products throughout the entire nation. The reason was to reflect updates in nutritional and health science information and enable consumers to make more educated choices when selecting their food. Although the new labels are already appearing on food products …
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What Is Hot Stamping?

Posted by Julie Rotuno on 14th Jun 2022

What Is Hot Stamping?
Could hot stamping be the way to make your packaging stand out from the competition?If you haven’t heard yet about hot stamping, which you also may hear referred to as foil stamping, then it’s time that you did.When you include hot stamping on things like packaging, brochures and business cards, you give these items a refined, elegant and eye-catching finish that everyone notices.When you are brin …
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