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Packaging makes a big impression on customers, whether it's food packaging from a cafe or store packaging. Extra touches like tissue paper can enhance the impression of the business and its products. However, you don't have to be shopping for your next outfit at an upscale boutique to benefit from using high-quality tissue paper when shipping out orders to your own customers.

Luckily, there are several advantages to incorporating colorful and attractive custom-printed tissue paper into your business's packaging strategy. So here are the many advantages of using tissue paper in product packaging.

Improved Protection

Tissue paper is an excellent way to protect products during shipping and handling. The paper is lightweight and perfect for wrapping and cushioning fragile items, preventing them from sustaining damage in transit.

Additionally, tissue paper perfectly lines boxes or bags, which helps absorb any moisture or oils that may come into contact with the product. This helps ensure that the product arrives in perfect condition.

Enhanced Visual Appeal

Using tissue paper in packaging can also help enhance a product's visual appeal. Tissue paper comes in various colors and patterns, allowing companies to choose a design that reflects their brand identity or complements the product itself.

This helps create a memorable unboxing experience for customers, making them more likely to purchase from the company again. Furthermore, companies can personalize their tissue paper to promote their brand logo, slogan, and other brand-related material.

Increased Brand Awareness

Tissue paper in product packaging can also benefit companies by providing an opportunity to increase their brand awareness. Companies can print their logo or other branding elements on the tissue paper, allowing customers to easily identify who they purchased from when they open their package. This helps companies stay top-of-mind with customers and encourages them to become repeat buyers.

Cost Savings

Using tissue paper for packaging can also help companies save money over time. It’s much less expensive than other protective packaging materials, such as bubble wrap or foam peanuts. Additionally, it requires fewer resources overall to produce and is more cost-efficient in the long run for that reason.

Environmental Friendliness

Finally, using tissue paper for packaging is an environmentally friendly choice as it consists of recycled materials. People can often reuse or recycle it after its initial use. This helps reduce waste and conserve natural resources while providing effective product protection during shipping and handling.

Mid-Atlantic Packaging aids small businesses and offers high-quality custom packaging solutions for customer retention and increased reputation. Our custom packaging tissue paper helps promote your company's tagline, logo, social media sites, and many more. For more information, contact us today.