7 Types of Boxes You Should Consider for Your Business
Posted by Julie Rotuno on 14th Jun 2022
When it comes to picking the right box for your products, there are countless factors to consider. You need to evaluate things like durability, branding, graphics, size and shape, what text you’re going to print, and so much more.
But before you get into any of those specifics, you need to decide on the most important aspect:
what kind of box is best for your products.
We thought
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7 Reasons Why You Should Consider Purchasing Custom Shopping Bags for Your Retail Business
Posted by Julie Rotuno on 14th Jun 2022
You’ve spent hours securing loans, meeting with potential vendors, choosing the right products, talking with different designers about your branding, designing your logo, hiring the right employees, and scouring Pinterest and Instagram late into the night.
You’re confident.
Your new boutique is going to blow the competition out of the water.
But…you’re a little worried, too. W
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7 Reasons Why Demand for Eco-Friendly Packaging is Rising
Posted by Julie Rotuno on 14th Jun 2022
As we approach Earth Day 2021, the world is ready to repackage the way it handles packaging. Consumers are hungry for packaging that doesn’t cause their purchasing decisions to harm the planet. Brands are hungry for sustainable options that represent their values. In the end, eco-friendly packaging is the future because it’s what people, brands and the planet need! The eco-friendly movement in
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7 Adorable and Creative Baby Shower Basket Ideas
Posted by Julie Rotuno on 14th Jun 2022
Spring tends to come with a multitude of parties—including baby showers. If you’re struggling to come up with gift ideas for the next day of festivities, we’re here to help! Gift baskets are a wonderful way to provide a myriad of essentials for mom and baby. Below, we’ll list out a few baby shower basket ideas to help you give your closest friends thoughtful baby shower gifts.
First thing
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6 Types of Apparel Gift Boxes You Can Buy Wholesale
Posted by Julie Rotuno on 14th Jun 2022
Even though we frequently write about (and are known for) our custom packaging, we’re about more than just printed bags . So let’s take a break from our normal conversations surrounding custom shopping bags and talk about the variety of apparel gift boxes wholesale you can purchase from us.
Did you read that right? Yep – it’s true. Wholesale. Read on to find out which style of apparel box
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6 DIY Baby Shower Decorations that Won’t Break the Bank
Posted by Julie Rotuno on 14th Jun 2022
Baby showers are a time for celebrations and new beginnings. To throw an adorable baby shower that doesn’t break the bank, check out these 6 DIY baby shower decorations you can whip up in no time.
Baby Diaper Wreath
Greet your guests in style with this adorable Baby Diaper Wreath. As simple as it is sweet, this wreath will set the tone for the rest of your party. Best of all, there
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5 Types of Customizable Bags That Will Make Your Business Stand Out from The Competition
Posted by Julie Rotuno on 14th Jun 2022
You’ve done your research, and you know that custom printed bags can take your boutique or business to the next level. But what type of bags do you need? Let’s take a look at some of the most popular customizable bags, and examine the benefits and specifics of each option.
Custom Paper Shopping Bags
These are the shopping bag options everyone is familiar with! Custom paper shoppin
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5 Things You Should Know Before Designing Your Custom Shopping Bag
Posted by Julie Rotuno on 14th Jun 2022
When you first start to design your customized shopping bags, you might not have a clear idea of where to begin. And you may be overwhelmed by the amount of variables to consider.
Here, we’ve collected a list of some of our best tips on how to create unforgettable designs for your company’s custom shopping bag, from budgeting to branding, and everything in between.
#1. Consider Your Cu
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What is Die-Cut Packaging?
Posted by Julie Rotuno on 14th Jun 2022
In the packaging industry, one of the premier manufacturing techniques is die-cutting. This process relies on a die that cuts softer materials into an endless variety of sizes, shapes, and designs.Die-cut packaging is a great choice for companies that need huge amounts of custom packaging. That’s because it is so easy to mass-produce. Compared to other manufacturing techniques, die-cut packages ar
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5 Things About Kraft Paper Shopping Bags that Customers Love
Posted by Julie Rotuno on 14th Jun 2022
At Mid-Atlantic Packaging, you know we’re always combing the market, the data, and even our own customer feedback to bring you the most current and concise information about retail packaging.
It’s a question we get all the time:
What type of packaging is best for my company and brand?
Though we’d love to be able to give a quick, one-size-fits-all answer, the reality is:
the be
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5 Reasons to Buy Tissue Paper Wholesale for Your Store
Posted by Julie Rotuno on 14th Jun 2022
According to a recent conference by the
Contract Packaging Association, 64% of shoppers will buy a product off the shelf without ever having heard of it and without conducting any prior research at home. Why?
Simple: because the packaging caught their eye. If you’re a frequent reader of our blog, you probably already know how much of an influence packaging can have on your customer bas
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5 MUST-HAVE Packaging Products for Any New Business
Posted by Julie Rotuno on 14th Jun 2022
So, you’ve decided to open a new business…
First of all: Congratulations!
Second of all: We know you have a million things to do, are probably feeling a little overwhelmed, and may be looking for trusted advice from industry professionals about how to get your business off on the right foot.
Take a breath, relax, and let us help you. When it comes to your packaging needs, ther
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5 Easy and Inexpensive Tips to Add Value to Your Gift Baskets
Posted by Julie Rotuno on 14th Jun 2022
If you’ve ever received a gift basket, chances are you know just how special they can make you feel. And, as a business owner, you know that gift baskets allow you to tap into new markets, unload excess stock, and provide customers who may be struggling with ideas for the perfect gift a much-needed solution.
Don’t forget your shoppers who are looking to hand-pick several smaller gifts spe
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5 DIY Ways to Get Rid of Extra Wrapping Paper for Good!
Posted by Julie Rotuno on 14th Jun 2022
Alright crafting lovers, it’s time to get your hands dirty with all that extra wrapping paper you’ve been hoarding! We both know you’re not likely to use all those designs again or at least not in the foreseeable future; so instead of having it collect dust in your shop or home, get crafty! These 5 DIY craft ideas are fun and helpful no matter what you’re using it for…plus, these projects aren’
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Using a Hot Stamping Machine
Posted by Julie Rotuno on 14th Jun 2022
Introduction to Hot Stamping Machines
Hot stamping has become one of the most common methods to print designs onto a variety of materials. Mid-Atlantic Packaging offers it as one of our custom printing methods for bags and boxes – and you can even do hot foil stamping at home with the right equipment. So what is hot stamping and why is it so popular? Let’s look at the basics of this re
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Custom Screen Printing Process
Posted by Julie Rotuno on 14th Jun 2022
Custom Printing Process – Screen Printing
A custom screen-printed paper bag, box, or wrapping paper roll is a great way to raise brand awareness. The process itself is also relatively simple so you get your custom packaging quickly. But how, exactly, does it work? We’ve taken a look at screen printing (also known as silk printing or serigraphy) and how we use it to create custom packag
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What To Consider When Choosing Between Customized Shopping Bags vs. Stock
Posted by Julie Rotuno on 14th Jun 2022
Whether you’re just beginning a new business venture, or if you’re just looking for a way to boost profits and buzz, you’ve probably wondered if branded custom shopping bags are a good investment. It’s a valid question. Let us break down the custom shopping bag debate for you.
If you’ve been on the fence about whether or not investing marketing dollars toward your pac
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Your Shopping Bag: To Customize or Not to Customize…That Is the Question
Posted by Julie Rotuno on 14th Jun 2022
Whether you’re just beginning a new business venture, or if you’re just looking for a way to boost profits and buzz, you’ve probably wondered if branded custom shopping bags are a good investment. It’s a valid question. Let us break down the custom shopping bag debate for you.
If you’ve been on the fence about whether or not investing marketing dollars toward your pac
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12 Ways to Boost Your Summer Retail Sales
Posted by Julie Rotuno on 14th Jun 2022
The summer is typically a slow time for independent retailers. As we move into mid July that truism has probably become painfully obvious to you. But there is no need to fret because here are some ways you can take on the infamous challenge small businesses call “the summer slump”.
In the realm of personal finance there is a saying, “There are 2 ways to improve your finances; spe
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Top 4 Ways For a Boutique to Turn Ordinary Christmas Gift Wrap Into OMG!
Posted by Julie Rotuno on 14th Jun 2022
This holiday season, make your packaging work for your business and bring a little more sparkle to your customers! Take advantage of the occasion and spruce up your gift wrapping for the holidays. Here are four of our favorite holiday packaging tips and tricks:
4 Extraordinary Christmas Gift Wrapping Ideas
#1. Elemental Ornamentation
Adding a single, simple accent ornamentation to festive wrapping
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12 Types of Colored Paper Shopping Bags That You Might Not Have Considered
Posted by Julie Rotuno on 14th Jun 2022
You’ve spent the last few months designing your store’s business cards, dreaming up the perfect logo, combing the country to find the best products, and creating a killer storefront.
You’ve even planned a giant grand opening event to help create buzz around your store’s launch, and you’re furiously sending out reminders across social media. You might think you’v
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3 Things About Buying Candy Boxes Wholesale You Didn’t Know
Posted by Julie Rotuno on 14th Jun 2022
No matter the person, the holiday, or the season, just about everyone loves candy.
2016 is officially over, but our trusty calendar reminds us that the next all-important holiday season is in full swing – Valentine’s Day is a mere few weeks away, and Easter will be here before we know it – it’s time to start planning how your business is going to handle – no, dominate
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Staycation: A Retailer’s Guide to Making the Shopper’s Summer a Real Trip
Posted by Julie Rotuno on 14th Jun 2022
Millions of shoppers and their families embrace the idea of Staycations over the summer. They make their own fun close to home—and smart retailers ought to join in.
This infographic created by Medallion Retail introduces you to the average Staycationer and provides some unique ideas for retail displays that are sure to grab any shopper’s attention.
There are many ways retailers can eng
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Beginner’s Guide to Packing and Shipping on eBay
Posted by Julie Rotuno on 14th Jun 2022
eBay is easily one of the most popular online commerce sites in the world. For a long time, it was the world’s most popular e-commerce site. To this day, it remains one of the biggest names in this market. As such, there is more reason than ever to get in on this growing segment of the economy. For those who may not be familiar with packing and shipping on eBay, we present this handy guide t
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How to Grow Your Brand With Custom Packaging Inserts
Posted by Julie Rotuno on 14th Jun 2022
Brands are inserting brand flair using custom packaging inserts. Think this little touch isn’t worth the investment? Consider customer expectations. Big gestures from big-box e-commerce stores, niche subscription boxes, and bespoke shipping from online retailers have left customers with some sky-high expectations regarding what should be arriving at their doors. When ordering from a new bran
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The Method Behind a Successful Packaging Redesign
Posted by Julie Rotuno on 14th Jun 2022
Updated packaging is the tent pole of a brand makeover. New packaging creates an opportunity to fix all of the things that didn’t work. It can also reintroduce customers to a brand using a new value angle. Of course, brand managers face lots of pressure to make the most of an update. Take a look at what to avoid, what to embrace, and what definitely needs to be on your “must-have&rdquo
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Busting Common Packaging Myths
Posted by Julie Rotuno on 14th Jun 2022
Can you separate filler from fact when it comes to packaging myths? There are plenty of fables about foldables, fallacies about finishes, and misconceptions about cardboard floating around out there in the world of consumer goods. There’s a simple reason why packaging myths are so common.
Consumer brands are in the business of selling products. They aren’t in the packaging business. Ho
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What Is Aqueous Coating?
Posted by Julie Rotuno on 14th Jun 2022
Aqueous (AQ) coating is something that isn’t always covered in packaging 101. In fact, many CEOs and product managers are completely unaware of the benefits of AQ coating when making packaging plans. While an experienced packaging producer will bring up AQ in any packaging discussions, the reality is that decision-makers need to know about this feature because not all packaging suppliers hav
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Benefits Of Using A Packaging Distributor
Posted by Julie Rotuno on 14th Jun 2022
Is it time to find a packaging distributor for your business? This may be the case if your operation is growing and you’re beginning to see the need for a greater variety of boxes, tape, mailers, equipment and more.
At Mid-Atlantic Packaging, we are not only a distributor for a wide variety of manufacturers but also provide direct printing services for custom-printed packaging, bags, boxes,
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Branding Bags as Part of Your Marketing Strategy
Posted by Julie Rotuno on 14th Jun 2022
Branding bags as part of your marketing strategy is a genius way to expand your base of consumers. Branded bags are both simple and effective: people take their bags with them everywhere, from work and school to the grocery store and the gym.
Promotional bags work for many reasons, one of which is that the benefits of promoting your business in this way greatly exceed production costs. Compared wi
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The 5 Elements of Seductive Craft Fair Booth Displays
Posted by Julie Rotuno on 14th Jun 2022
People visit craft shows because they value the skill and creativity required by hand made crafts… But people BUY at craft shows because of their sudden and intense love of your creations.
This guide outlines the 5 elements of successful booth displays that will help visitors fall madly and impulsively in love with your work.
The 5 Elements of Seductive Booth Display
The basic elements as t
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Using Void Fill to Boost Your Unboxing Experience
Posted by Julie Rotuno on 14th Jun 2022
While “filler” isn’t something that most brands want to be associated with their products, void fill in packaging enhances product value upon arrival. Void fill serves many purposes. It adds style and class to a product’s presentation. It also ensures that products don’t get “shaken up” on their way to the shelf. Take a look at why adding void fill is the
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The Jeweler’s Complete Valentine’s Day Packaging Checklist
Posted by Julie Rotuno on 14th Jun 2022
You made it! You survived the holiday season of December! Go ahead, take a moment and pat yourself on the back, but then buckle your belt, because you have about enough time to take one solid deep breath before you have to board the train to the next big shopping rush. After all, Engagement Season is really only about half over.
Ahhh, Valentine’s Day.
Across the nation, jewelry store owners
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How to Recycle Kraft Paper
Posted by Julie Rotuno on 14th Jun 2022
Flexible and resistant, kraft paper has quickly become the preferred packaging choice for many brands. This is a durable, attractive, cost-effective and eco-friendly option that allows brands to create a wholesome, responsible brand identity without compromising on the integrity of their packaging. Kraft paper is made using something called the “kraft process” that differs slightly fro
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Beginner’s Guide on How To Ship Food
Posted by Julie Rotuno on 14th Jun 2022
As strange as it might seem to some people, there are many reasons for which you might want to ship some food. For instance, you might want to allow a distant relative to try a particularly nice holiday dish. Or, you might want to send groceries to a distant relative as a way to help them out during rough times. Whatever your reason, we will teach you the correct ways to ship food within the Unite
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13 Packaging Tips That Boost Sales For Independent Retailers
Posted by Julie Rotuno on 14th Jun 2022
13 packaging-tips-to-boost-sales from PremierPackaging
Packaging plays an important role in the marketing mix of independent retailers. We surveyed over 200 of them and asked them for their packaging tips. These independent retailers are battling every day against big box retailers and they’re succeeding because they focus on unique products packaged in a unique way!
In our survey we found:
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5 Beautiful Ribbon Projects
Posted by Julie Rotuno on 14th Jun 2022
Ribbons aren’t just for adorning presents or securing gift tags! There are many wonderful ways you can utilize ribbons to make homemade gifts for people you love. Try these five beautiful ribbon projects to make use of your leftover ribbons and create something wonderful in the process.
DIY Statement Necklace
All you need for this project is a yard of black velvet ribbon and nine golden met
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Recycled vs. Regular Kraft Shoppers: Same Price but Different for the Environment
Posted by Julie Rotuno on 14th Jun 2022
Before you even get started on creating the perfect design for your custom shopping bag, you need to evaluate which type of bag will be best for your business and products. Unfortunately, this choice is no longer as simple as deciding “paper or plastic?”
Now when choosing a bag, you can go for a reusable canvas tote, a natural jute pouch, a frosted plastic bag with rope handles, a holi
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The Truth About Plastic Bags
Posted by Julie Rotuno on 14th Jun 2022
As a small business owner you may be one among the growing trend to stop using plastic bags, and in place are choosing to purchase paper alternatives, and reusable totes. Or perhaps public opinion and customer inquiries have you now considering replacing plastic bags, for a more eco-friendly alternative.
It is clear, that there is now a strong case for taking action, especially with the recent bad
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Reasons Your Winery Should Use Reusable Wine Bags
Posted by Julie Rotuno on 14th Jun 2022
There may be a few people around the world who do not like tote bags, but they clearly form part of a very small minority. Tote bags have been around since World War II, but they have become more prominent in recent years as the most logical replacement to the plastic bags that are seldom being given at retail stores. The wine industry has been paying attention to the tote bag trend; to the deligh
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