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Think outside the box (pun intended) with these festive ideas for holiday gift wrapping. Your customers will appreciate the time and detail you put into creating a package that is as lovely as the gift itself! Check out our top 10 favorite ideas below: 1. Tag, You’re It! Buy a box of customized tags with your company’s name running across the bottom. Be sure to add a pop of color and may …

We’ve all heard that famous grocery store question, “Paper or plastic?” But what do you choose when it’s not your groceries, but the items in your store, that are going into a bag? Let’s evaluate the differences between paper and plastic bags to determine which is the best option for your business. Choosing Between Paper or Plastic Shopping Bags Paper Custom Shopping Bags You prob …

As a business, creating a good product is only half the battle. You also have to package it in a way that’s appealing to your target audience. Research has shown time and again that packaging affects purchasing decisions and how consumers feel about what you’re selling. If you’ve made a sale online, you have to be conscious of how to package products for delivery. That means thinki …

Sustainability can’t wait. For brands that utilize retail packaging, the urgency for making sustainable, eco-friendly updates is palpable. In polls, consumers are overwhelmingly voicing their support for brands that utilize eco-friendly practices. Beyond that, many consumers actually hold the expectation that brands are responsible for implementing eco-friendly changes. According to Nielsen’s r …