How to Convert Your Retail Packaging to Meet Sustainability Standards
Posted by Julie Rotuno on 14th Jun 2022
Sustainability can’t wait. For brands that utilize retail packaging, the urgency for making sustainable, eco-friendly updates is palpable. In polls, consumers are overwhelmingly voicing their support for brands that utilize eco-friendly practices. Beyond that, many consumers actually hold the expectation that brands are responsible for implementing eco-friendly changes. According to Nielsen’s r
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Packaging Design Trends for 2022
Posted by Julie Rotuno on 14th Jun 2022
With a new year on the horizon, it is only natural that many brands are reconsidering their packaging choices. This means that there is quite a bit of interest in packaging design trends for 2022.Perhaps some of you didn’t know that packaging design has trends and seasons just like fashion does. These trends are not only about the design of the package but also the material and shape that are sele
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Reasons to Update Your Packaging Labels
Posted by Julie Rotuno on 14th Jun 2022
If you are part of a mature brand, especially one that is well-known and loved by customers, then you know how critical it is to have an appealing and distinctive label on every product.In fact, you know that your loyal customers have a strong appreciation for your labels. Its originality makes it easy to see on store shelves, but lately, you’ve been wondering if it’s time for an upgrade.Make no m
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When Less is More: Minimalistic Packaging
Posted by Julie Rotuno on 14th Jun 2022
Maybe you’ve already heard something about the latest trend toward minimalism. You see it everywhere, including interior design blogs and articles about living a simpler, more fulfilling life.What is minimalism? Most people who follow this philosophy believe that it’s all about stripping away the extraneous so that you are left with the genuinely important essentials. Actually, that is a pretty go
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