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Packaging Design Tips to Help Your Product Fly off the Shelf

Posted by Julie Rotuno on 14th Jun 2022

Packaging Design Tips to Help Your Product Fly off the Shelf
Whether you’re wrapping a gift or manufacturing a product, the packaging matters. How you package your product will dictate consumers’ first impressions, and it can have a big impact on whether or not people purchase it. To improve the chances of people buying your product, follow these packaging design tips.AppearanceSimple design: Simplicity is key when it comes to an effective packaging design. …
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The Importance of Professionally Designed Logos

Posted by Julie Rotuno on 14th Jun 2022

The Importance of Professionally Designed Logos
On the first day of August 2021, television news media outlets ran retrospective segments related to the 40th anniversary of MTV, a cable network that is perhaps more iconic than HBO. Whether you grew up with MTV when it still played music videos or when it switched to a slew of reality television programming, chances are that you are familiar with the channel’s unmistakable logo, which has always …
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The Evolution of Packaging

Posted by Julie Rotuno on 14th Jun 2022

The Evolution of Packaging
What does packaging do for your company? In other words, is it only intended to protect its contents? Or, does packaging do even more, such as: Containing;Preserving;Advertising; andCommunicating?Modern packaging is incredibly functional, versatile, and attractive. Packaging has improved so much in recent years that it’s a little bit difficult to look back and recall how things used to be. Even o …
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Top 10 Ways to Improve Your Custom Packaging Design

Posted by Julie Rotuno on 14th Jun 2022

Top 10 Ways to Improve Your Custom Packaging Design
According to a 2021 report published by the MasterCard Economics Institute, global consumer spending in the e-commerce sector has increased by nearly $900 billion over the last couple of years. As can be expected the coronavirus pandemic of 2020 was a main driver of online sales, but market analysts believe that at least 30% of the shift made to e-commerce because of lockdown restrictions is bound …
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