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The Three Levels of Packaging

Posted by Julie Rotuno on 14th Jun 2022

The Three Levels of Packaging
To consumers, the term “package” means just one thing. It’s what they have to remove in order to gain access to the product they bought. Few people, except for those who sell goods to the public or to other businesses, ever give a thought to the various categories of packaging, namely primary, secondary, and tertiary.Take the average grocery shopper, for example. They often see both primary and se …
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Printing Your Own Labels vs. Professional Printing

Posted by Julie Rotuno on 14th Jun 2022

Printing Your Own Labels vs. Professional Printing
Have you been wondering whether to print your own labels or team up with a professional printing service to print them for you? It’s a question almost every entrepreneur asks at one time or another, and there’s a good reason to ask it. It can seem easy enough to just use your own in-house equipment and paper to create labels, especially during the first few months of operation when sales might be …
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4 Ways to Promote Your Business On a Budget with Retail Packaging

Posted by Julie Rotuno on 14th Jun 2022

4 Ways to Promote Your Business On a Budget with Retail Packaging
Once you figure out the answer to the basic question, “What is retail packaging?” you may be full of creative ideas for how your custom retail packaging can set you apart from the competition. And when you consider that recent studies show that 9 out of 10 consumers have reused a custom branded bag or box, it just makes sense to consider customizing your packaging. But before you let your imagi …
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The Pros and Cons of Paper Bags, Plastic Bags, and Reusable Bags

Posted by Julie Rotuno on 14th Jun 2022

The Pros and Cons of Paper Bags, Plastic Bags, and Reusable Bags
As a follow-up to our previous work, we are going to delve deeper into the subject of bags. All places of business need to choose the right type of bag to suit their operation, and this is only possible with detailed consideration. There are many opinions and options, but most commercial/shopping bags come in one of three categories: Paper, plastic, or reusable. We trust that there is no …
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