Your Holiday Packaging Advantage
31st Aug 2026
Holiday displays? Check. Seasonal merchandise? Check. A growing list of things to do before the busiest shopping season of the year? Very much check.
But what about your packaging?
The holidays offer independent retailers an opportunity to make the shopping experience feel extra special, and that doesn't necessarily mean starting from scratch. A seasonal ribbon, a change of tissue paper, or a thoughtful gift-wrapping option can give everyday purchases a festive touch without overhauling your entire setup.
In a follow-up conversation with Cathy Donovan Wagner on the Richer Retailer podcast, Mid-Atlantic Packaging CEO Julie Rotuno shares how retailers can approach holiday packaging with creativity and practicality in mind. From seasonal updates to gift-ready purchases, the conversation explores ways to make the holidays memorable for customers while keeping your business's needs in view.
Watch Julie's Holiday Packaging Conversation
Want to Make Your Packaging More Festive This Season?
Whether you're thinking about seasonal tissue and ribbon, a holiday update to your existing bags, or a completely custom design, we're happy to help you figure out what makes sense for your business.
Talk with a MAP Packaging Consultant or Send us a Custom Quote Request!
We'll help you look at the options, quantities, timing, and budget so you can choose a holiday packaging approach that feels right for your store.
Listen to Julie on Richer Retailer
This was Julie's second conversation with Cathy Donovan Wagner. If you missed their first episode, How Packaging Completes Your Brand, start there for a broader look at how retail packaging can become part of your brand and customer experience.
