The Impact of Packaging on Consumer Decision-Making
Posted by Julie Rotuno on 20th May 2024
Packaging is an integral part of the manufacturing and retail industry, designed to protect and contain products and provide essential information to consumers. However, packaging has a far greater impact on consumer decision-making than just acting as a container. It’s often the first point of contact a consumer has with a product, playing a vital role in capturing their attention and influencing
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5 Memorable Packaging Ideas for Your Apparel Brand
Posted by Julie Rotuno on 19th May 2024
When it comes to building a successful apparel brand, presentation is key. One way to make a lasting impression on customers is through unique and eye-catching packaging. This article will explore five memorable packaging ideas for your apparel brand. Let’s dive in!1. Minimalist Designs Less is more! A minimalist design on custom shopping bags looks sleek and allows your brand logo to take center
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How Personalized Packaging Can Impact Customer Loyalty
Posted by Julie Rotuno on 29th Mar 2024
Packaging can have a lasting impact on customers, especially if it helps keep their products organized and secure. Here’s how personalized packaging can impact customer loyalty.Ensures Proper Product ProtectionThe purpose of packaging is not only to keep your belongings in one designated space during transport. It also provides a protective layer, especially for fragile or delicate items. The last
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6 Custom Packaging Trends To Watch in 2024
Posted by Julie Rotuno on 28th Mar 2024
Custom packaging has become an essential part of the retail industry, and its significance will grow in the coming years. In today’s market, where competition is fierce and consumers have more options than ever before, standing out from the crowd has never been more crucial. This need to stand out is where custom packaging comes into play.It helps brands differentiate themselves from their competi
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